the Body Shop body butter just got personal


This year The Body Shop are celebrating a whopping 25 YEARS of their signature body butters. I can’t quite believe it. I remember how obsessed my 11 year old self and all my pals were when they launched: Goodbye animal-shaped soaps… hello lashings of Shea Body Butter. It was akin to a coming of age.

The real news though is that to mark this auspicious anniversary, The Body Shop have set up an in-store customisation service dedicated specifically to the mighty body butter.

Although any flavour butter can be personalised (yay!), there are a limited number of lid designs (boo). Which is fine, except unless you’re standing in store it’s not easy to determine which flavours come with matching lids. I don’t know about you but I kinda want my label to complement the product inside – especially if its a gift. So here’s the low-down on how it works:

1. Choose your label: Mango, Moringa, Wild Argan Oil, Shea, Peach, Rose, Coconut, Strawberry, Blueberry, Satsuma, Olive & Pink Grapefruit are the available designs

2. Add your chosen name: be aware there is a length limit (circa 10 characters)

3. Choose your body butter: you can select any 200ml or 400ml body butter flavour, regardless of the label you pick

And ta-da, within minutes your personalised tub is ready to go. The best bit?  It’s completely free! Available at selected stores only (click here for your nearest), you might even be lucky and manage to nab 3 for £20 as part of existing in-store promotions.

P.s. Don’t forget, once you’ve got yours make like mega-influencers @sophdoesnails, @thepatriciabright & @fabuloushannah (and team @triplemelt, naturally) by tagging #mybodybutter in your social feed.

3 other customisable cult beauty products

1. benefit

Personalised Benefit Hoola, £28.50 – BUY!

It might take 2-3 weeks for delivery, but it’s worth it to get your mitts on a truly unique edition of Benefit’s award-winning bronzing powder. Hoola baby.

2. tangle teezer

Personalised Tangle Teezer Compact Styler, £20 – BUY!

Add your favourite image (or one of the stock designs) to the legendary Tangle Teezer Compact Styler, then have fun twiddling around with filters & customisable text. Your personalised handbag-friendly hairbrush is ready to order within minutes. So simple.

3. vaseline

Personalised Vaseline Tin, £2.99 – BUY!

Does what it says on the tin (sorry, had to be done ;). I’ve covered these before but at a snip of a price for such a useful and iconic beauty go-to, with your name on it? A total no-brainer.

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